Footwear sales of miracle
And using the same "Happy New Year" to respond to the Purchasing Guide.So since.The distance of each other suddenly narrowed. Second: the clever "red."The weekdays operation.We generally do not discount.But during the holidays cleverly none other.Will attract customers.The first day to the fourth day.We will give each a pair of shoes. customers receive a red envelope.$ 19 worth of coupons.Although concessions proportion is very small.Bribe but in the tradition of the Chinese people is to give others a blessing and gas wealth. In fact.In the New Year this time.We will not care about then.Plan a cheap.And I trick at the figures to make a fuss. '19 containing a long long time. "was intended.The coming year. all goes well.Facts have proved that.This approach is very effective.According to rough statistics.30% of the coupons in the second day of the second purchase.In fact.We did not advertise.Expand its influence spread through the customer's verbal.Oral communication is the best advertising. Third: chic gift.Engaged in promotion.Send gifts is a common practice.But the key problem is to send out the right things at the right time.Frequently send shoe polish as before is no longer new.And Many customers.These are all necessities.Therefore.This requires a good pondering. Valentine's Day in the West in the first month this year. 27.Our approach is: the day the female customer to buy shoes.We will send out a purse or belt.In the traditional concept.These things have a "take control of the man's money" or "tied beloved man" meaning; male customer a pair of shoes we will send him roses.He gave his sweetheart.Customers have all agreed that we want thoughtful.Especially female customers that did not expect.It is very moving.Cheats: Find the best none other points of access to the object: HQT the Fujian company from my own past operating experience to see.Promotion.Including holiday promotions.The purpose is to deal with seasonal products and brand image promotion.Thus the success of the promotion is mainly concentrated in three areas: First. the end of the quarter promotional push new; Second. the activities of the major holidays of Christmas. New Year's Day and Spring Festival; Third. the new store opening. new or old save popular.From the consumer's point of view on it.Lies in the promotion of their greatest attraction of tangible benefits.Therefore.Before the preparations for promotion.Must conduct research on consumer demand.To find the good ones who enjoy the program.I've successfully operating several ways: First. according to the different consumer spending sent red envelope.This way is actually clever discount.November 1. 2003 in Zhangzhou. Fujian Province. the the "HQT heart * red envelope love" promotion is to take this form.Day sales of more than 40.000.November 5. sales of $ 13 million and more.Created the miracle of the of Zhangzhou market footwear sales.
